We’re looking for a curious canine and their human who love discovering Manitoba together. Trail walks, road trips, lake days and weekend getaways are all part of the adventure. Show us how you and your dog experience the province.

The winning dog will become Manitoba’s 2027 Adventure Dog, with opportunities to work with Travel Manitoba throughout the year and inspire more pet-friendly adventures across Manitoba.

How to Enter

The contest runs November 16 to 27, 2026. Share an original Instagram reel or carousel post featuring your dog exploring Manitoba.

To enter:

• Post your reel or carousel to a public Instagram account during the contest period.
• Tag @travelmanitoba in your post.
• Include #MBAdventureDog2027 in your caption.
• Feature a Manitoba destination or experience.
• Show us your dog’s personality and tell us what you love about exploring Manitoba together.

What We’re Looking For

Being Manitoba’s Adventure Dog is about more than a great photo. We’re looking for a dog and owner who can help inspire others to explore Manitoba through engaging, authentic travel content.

Entries will be evaluated based on:

• Content quality
• Storytelling
• Audience relevance
• Professionalism
• Brand fit

What You Can Win

First Place
The winning dog will be named Manitoba’s 2027 Adventure Dog.

The prize package includes:

• The title of Manitoba’s 2027 Adventure Dog
• Opportunities to collaborate with Travel Manitoba on pet-friendly travel content throughout 2027
• $500 Cabela’s gift card
• $100 The Forks gift card
• Two-night pet-friendly stay at Wild Skies Resort, with priority booking and subject to availability
• Adventure Dog merchandise prize pack

Second Place

• $250 Cabela’s gift card
• $50 The Forks gift card

Third Place

• $100 Cabela’s gift card
• $25 The Forks gift card

Second- and third-place winners have no ongoing content or partnership responsibilities beyond prize acceptance. Travel Manitoba may promote their placement in contest-related communications in accordance with the Official Contest Rules.

What the 2027 Adventure Dog Can Expect

The first-place winner will become a Travel Manitoba content partner for 2027. They will be expected to participate in agreed-upon collaborations throughout the year, which include:

• Exploring pet-friendly experiences across Manitoba on hosted excursions
• Creating social media content
• Sharing photos, videos and stories from their travels
• Participating in promotional content related to Manitoba’s Adventure Dog

Specific opportunities, travel plans, timelines and content deliverables will be confirmed with the winner in advance.

All collaborations will be determined by Travel Manitoba and are subject to scheduling, availability and Travel Manitoba’s content guidelines. Individual collaborations may be modified or cancelled at Travel Manitoba’s discretion.

Content and Media Permissions

By entering, you agree that Travel Manitoba may use content submitted as part of your contest entry to promote and market the Manitoba Adventure Dog contest.

If you are selected as a finalist or winner, Travel Manitoba may also use relevant content from your contest submission or public social media account to introduce and promote you, your dog and the Adventure Dog contest, as outlined in the Official Contest Rules.

Official Contest Rules

Eligibility requirements, contest dates, judging details, prize conditions, winner responsibilities, media permissions and other terms are outlined in the Official Contest Rules below.

Contest Rules and Regulations