Young girl watching a seal at Journey to Churchill at Assiniboine Park Zoo in Winnipeg

National Tourism Organizations

Find national tourism organizations.

Destination Canada

Destination Canada is Canada's national marketing organization with a vision to compel the world to explore Canada. Destination Canada works closely with its partners in tourism and government to advertising and market Canada, to conduct industry research and studies and to promote product and industry development.

Indigenous Tourism Association of Canada (ITAC)

The Indigenous Tourism Association of Canada (ITAC) aims to improve the socio-economic situation of Indigenous peoples within the 10 provinces and three territories of Canada through the provision of the following services to Indigenous tourism operators and communities: economic development advisory services, conferences, professional development training and workshops, industry statistics and information.

Tourism Industry Association of Canada (TIAC)

The Tourism Industry Association of Canada (TIAC) is the national private-sector advocate for Canada's tourism industry, representing the interests of the tourism business community nation-wide and promoting positive measures that help the industry grow and prosper.

Tourism and Travel Research Association of Canada

The Canadian Chapter of Tourism and Travel Research Association is dedicated to individuals interested in advancing the quality and effectiveness of tourism research and marketing. The Association fosters the value and use of research in the marketing, planning and development of tourism in Canada.

Tourism HR Canada

Tourism HR Canada is one of 34 national sector councils whose overall goal is to improve the quality of the Canadian labour force, and to assist businesses to be more flexible in meeting changing competitive demands. The CTHRC is a leader in the area of temporary foreign workers, foreign credential recognition, and its comprehensive suite of training and certification resources marketed under the Emerit Tourism Training brand.