Our Team

President and CEO's Office

Colin Ferguson, President and CEO

Colin Ferguson

President and CEO

EQ Type: I am a Cultural History Buff because I like to explore all there is and experience it firsthand. Up next for my travels... more interesting places and people throughout Manitoba.

Carol Jarvie, Executive Assistant

Carol Jarvie

Executive Assistant

EQ Type: I am an Authentic Experiencer. When I travel I like to stroll through small towns and villages and sample the unique cultural offerings.

Strategy and Market Development

This division sets strategic objectives and directs operations for the corporation, liaises with governments and other bodies to secure funding, and directs the development of international marketing plans. Contact program areas:

Travel Trade
Market Intelligence & Industry Relations

Visitor Services
Partnership Programs

Brigitte Sandron, Senior Vice President

Brigitte Sandron

Senior Vice President, Strategy & Market Development

EQ Type: I am a Free Spirit because I love travelling with others experiencing new and exciting things together.

Travel Trade, Incentive, Meetings & Conventions

Melanie Swenarchuk, Senior Business Develpment Manager

Melanie Swenarchuk

Senior Business Development Manager

Cindy Perrett, International Marketing Specialist

Cindy Perrett

International Marketing Specialist (on maternity leave)

EQ Type: I am an Authentic Experiencer because when I travel I love having the freedom to stop in the moment and take in the amazing scenery or blend in with the locals at a market or festival.

Michel LaRivière

Michel LaRivière

International Marketing Specialist

EQ Type: I'm a Free Spirit because I love to travel, live for adventure and while on a trip, I want to see and experience everything on my bucket list.

Market Intelligence

Yan Cong, Research Analyst

Yan Cong

Research Analyst

EQ Type: I am an Authentic Experiencer because I want to be fully immersed in a travel experience to satisfy my curiosity. I also want to be spontaneous when I travel. Group tours are just not my thing.

Partnership, Industry Relations

Lilian Tankard, Director, Partnerships & Visitor Experiences

Lilian Tankard

Director, Partnerships & Visitor Experiences

EQ Type: I'm a Cultural Explorer - I love to travel but when I do I embrace, discover and immerse myself in the culture, people and settings of the places I visit. I don't stay at chain hotels or eat in restaurants I can find at home. Seeing nature and being outdoors is my passion and motorcycles are my transportation of choice.

Tracy Dandeneau, Senior Partnership Manager

Tracy Dandeneau

Senior Manager, Partnership & Visitor Experiences

Lindsay Egan, Partnership & Visitor Experiences Specialist

Lindsay Egan

Partnership & Visitor Experiences Specialist

EQ Type: I'm a Free Spirit because I like to create the path, not follow it. I don't travel by the guide books, I want to explore the behind the scenes and indulge in those one-of-a-kind experiences.

Samantha Bason, Partnership and Visitor Services Specialist

Samantha Bason

Partnership & Visitor Experiences Specialist

EQ Type: I'm a Free Spirit traveler because I have an enthusiasm for travel and for exploring new destinations. From world-class attractions to little-known hidden gems, I enjoy the adventure of unique experiences and trying many new things.

Marketing and Communications

This division is responsible for brand management and advertising, including media and public relations, publication production, E-marketing and corporate communications. In addition, the division is responsible for partnered marketing and sales, working with partners from the arts and culture, outdoor adventure, fishing and hunting and meetings and convention sectors. Contact program areas:

Production Services
Digital Operations

Media Relations
Corporate Communications

Linda Whitfield, Vice President of Marketing

Linda Whitfield

Vice President, Marketing & Communications

EQ Type: As an Authentic Experiencer, my travels often involve some sort of personal physical challenge, along with taking in the sights and sounds of the destination. I'm independent and will often travel solo. I like to make my own plans and have flexibility to change them at will. Group tours and all-inclusive resorts are definitely not for me.

Carly Sallows-Harrie, Marketing Assistant

Carly Sallows-Harrie

Marketing Assistant

EQ Type: I am a Cultural Explorer because when I travel I like to discover and immerse myself in the entire experience of a culture, people and settings of the places I visit.

Ryan Suffron

Fish/Hunt Consultant

Eric Labaupa

Fish/Hunt Marketing Assistant

Content Marketing

Nisha Tuli, Senior Content Marketing Manager

Nisha Tuli

Senior Content Marketing Manager

EQ Type: As a Free Spirit, I love diverse travel experiences that take me from urban settings to the remote outdoors. I love adventure, cuisine and not really knowing how my day will play out. If it's something I haven't tried before, I'm in.

Jillian Reckseidler, Content Specialist

Jillian Recksiedler

Senior Content Specialist

EQ Type: I am a Cultural Explorer because when I travel to a new destination, the first thing I do is hit the streets walking to gain a local's perspective. You'll find me eating at that 'mom & pop' restaurant off the strip, weaving my way through a market or resting my feet at a B&B.

Tamara Soroka, Content Specialist

Tamara Soroka

Media Content Specialist

EQ Type: I'm a Cultural Explorer because I never want to feel like a tourist! I want to eat where the locals eat and play where the locals play. I want to immerse myself in the true spirit of a destination and make memories that will stay with me for a lifetime.

Breanne Sewards, Editorial Content Specialist

Breanne Sewards

Editorial Content Specialist

EQ Type: I'm a Free Spirit! I'm always planning for my next trip and doing the research to make sure I experience the best restaurants, hotels and activities that my destination has to offer.

Reba Lewis, Content Marketing Assistant

Reba Lewis

Content Marketing Assistant

Communications & Design

Alexis McEwen, Communications Manager

Alexis McEwen

Communications Manager

EQ Type: I'm a No Hassle Traveller - I want all the big pieces of the puzzle in place so that when I arrive, my family and I are free to discover our destination at our own pace.

Eric Admiraal, Senior Graphic Designer

Eric Admiraal

Senior Graphic Designer

EQ Type: I am a Gentle Explorer - I love travelling with friends to my favourite destinations, enjoying lush comforts and cuisine along the way.

Myra Ramos

Myra Ramos

Production & Design Coordinator

EQ Type: I'm I'm a Cultural Explorer - I am perpetually curious and love to soak up as much history and information as I can about a new place I visit, and I'm always up for trying new food and adventures!

Digital Marketing

Alex Krosney, Senior Digital Marketing Manager

Alex Krosney

Senior Digital Marketing Manager

EQ Type: I’m an Authentic Experiencer because I like to explore on my own path, and at my own pace. I love asking questions and learning about wherever I’m visiting, including reading everything I pass along the way.

Douglas Evans, Digital Marketing Manager

Douglas Evans

Digital Marketing Manager

EQ Type: I'm an Authentic Experiencer because I like to do my own thing, go off the beaten track. I'm not afraid to try anything new.

Ryan Schultz, Information Services Coordinator

Ryan Schultz

Database and Information Services Coordinator

EQ Type: I am a No Hassle Traveller because I prefer to explore the destination at my own pace without having a limiting itinerary.

Corporate Communications

This division supports financial administration as well as delivering human resource services by providing financial reporting, payroll and benefit services, staffing services and general office support and administration. Contact division:

Corporate Services
Visitor Services

Corporate Services

Rebecca McKie

Rebecca McKie

Director, Corporate Services

EQ Type: I'm a Free Spirit because I love to escape from everyday life by travelling to new destinations and experiencing the best they have to offer.

Mary Aguilar-Sailer, Finance Coordinator

Mary Aguilar-Saler

Finance Coordinator

EQ Type: I am a Free Spirit because I enjoy travelling. I am always ready to embark on new experiences, creating unforgettable memories.

Headshot for Tricia Woikin

Tricia Woikin

Sales and Corporate Services Coordinator

EQ Type: I am a Cultural Explorer because I like to immerse myself in the local culture and be just like everyone else.

Visitor Services

Lori Klan

Lori Klan

Travel Counsellor - Emerson

EQ Type: I am a Rejuvenator because I like to get away from the overly-hectic schedule of everyday life, relax and spend time with family and friends.

Emilie Messier, Travel Councellor

Emilie Messier

Travel Counsellor (Bilingual)

EQ Type: I am a Gentle Explorer. I enjoy travelling in comfort with my friends and family to my favourite spots.

Nancy Evans

Travel Counsellor (Bilingual)

Aaron McMahon

Travel Counsellor & Distribution Administrator