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Holiday Alley is a Red River North Tourism project, sponsored by IG Wealth Management. This winter festival brings art, light, sound, creativity and culture to the heart of Selkirk’s old downtown and to Red River North.
Spirited by downtown redevelopment and business rejuvenation, Holiday Alley boasts more than 130,000 installed LED light bulbs on 40 buildings, community events and art-forward entertainment.
Holiday Alley is committed to reconciliation through meaningful partnerships with Indigenous and Métis-led organizations and businesses, hiring Indigenous and Métis artists and musicians, and leading with the support and knowledge of Elders and Knowledge keepers.