Travel Manitoba has struck a partnership with three major Canadian publications to have Manitoba content featured prominently throughout 2017.
Manitoba’s tourism experiences and the people behind them will be featured in the May issue of Canadian Living, the number one media brand for Canadian women. This three-page feature will be enhanced with one full page of print advertising and digital options available to our partners. And Manitoba will once again be featured in the September issue as a writer shares her experience on a Manitoba road trip. This double page spread will once again be enhanced with digital and print advertising opportunities for our partners.
Chatelaine will feature Manitoba content in two issues in 2017, May and September. The May issue will include a double page spread on ten of Manitoba’s top tourism attractions, along with a wide range of supporting digital ads, and the opportunity for a partner to be featured on a full page ad in the magazine. The same opportunity will be available for the September feature, highlighting the best of Manitoba.
And Travel Manitoba is continuing our long-running partnership with Canadian Geographic with a six-page spread in the April issue of the magazine. The partnership includes print and digital opportunities for our partners to reach an audience of over 3.1 million people who are closely aligned to the traveller types most likely to visit Manitoba.
We look forward to working with our partners on these content publisher partnerships that complement our Canadian campaign, which includes our videos and print content on Air Canada flights, an expanded distribution for the 2017 Vacation Guide to include Toronto and Montreal, along with paid digital and social media campaigns.